Nicole Miller

Nicole Miller is a female-focused DTC CBD/THC company headquartered in the heart of Los Angeles, California. Their unique brand positioning is the amalgam of both art and science, targeting the health-conscious and the curious.

Speaking to an inclusive audience, we expanded their identity system crafted by the women-led creative team at Imaj by working on an expansive and comprehensive strategy to help communicate their identity across digital applications.

Through their social media, we looked to create a safe space that acts simultaneously as a trusted source and commerce space for introducing premium quality CBD/THC products. Through deep knowledge and research of formulations and high-quality premium offerings that convey targeted efficacy and holistic nourishment, it also helps reveal the unity of both the youthful and mature, curiosity and knowledge, atmospheric and familiar.

What We Did

Art Direction
Social Content Strategy and Design

Credits

Creative Direction: Nicole Miller
Identity System & Guidelines: Imaj

Jade Hotel

Ryōri

⬤ ALL SYSTEMS OPERATIONAL

[ROL] Remote operating location: Taipei (Taiwan), Madrid (Spain), New York (USA), and Vancouver (BC, Canada)