Major Mushrooms
Branding
Description
Major Los Angeles, a brand for those seeking a meditative yet playful magical mushroom experience, tasked AND ASSOCIATES with launching their brand from strategy, identity to digital design.
Major Los Angeles, a brand for those seeking a meditative yet playful magical mushroom experience, tasked AND ASSOCIATES with launching their brand from strategy, identity to digital design.
Major Los Angeles, a brand for those seeking a meditative yet playful magical mushroom experience, tasked AND ASSOCIATES with launching their brand from strategy, identity to digital design.
What We Did
Brand Identity
Digital
Year
2024
“It’s more science than fiction,” a tagline we designed for them, encapsulates the playful yet innovative nature of their brand and product. Our team meticulously curated every touchpoint to reflect Major Los Angeles’ ethos.
“It’s more science than fiction,” a tagline we designed for them, encapsulates the playful yet innovative nature of their brand and product. Our team meticulously curated every touchpoint to reflect Major Los Angeles’ ethos.
“It’s more science than fiction,” a tagline we designed for them, encapsulates the playful yet innovative nature of their brand and product. Our team meticulously curated every touchpoint to reflect Major Los Angeles’ ethos.
Find Major soon at Erewhon and selected retailers soon.
Find Major soon at Erewhon and selected retailers soon.
Credits
AND ASSOCIATES STUDIO
Brand Strategy, Brand Identity, Printed Matter, Digital Design
AND ASSOCIATES STUDIO
Brand Strategy, Brand Identity, Printed Matter, Digital Design
AND ASSOCIATES STUDIO
Brand Strategy, Brand Identity, Printed Matter, Digital Design
Major
Direction: Wing-Sze Choi and Yvonne Tseng
Copywriting: Alex Petropulos
Major
Direction: Wing-Sze Choi and Yvonne Tseng
Copywriting: Alex Petropulos
Major
Direction: Wing-Sze Choi and Yvonne Tseng
Copywriting: Alex Petropulos
Colophon
Typefaces in Use: Oracle Triple and Laica by ABC Dinamo
Colophon
Typefaces in Use: Oracle Triple and Laica by ABC Dinamo
Colophon
Typefaces in Use: Oracle Triple and Laica by ABC Dinamo
